The Sound of Taste


What does flavour look like? How does it sound? These are the questions that inspired herb and spice experts, Schwartz, to create what they describe as a ‘Sonic Flavourscape’. Several tons of black peppercorns, cardamom, turmeric, paprika, cumin seeds, ginger, chilli and coriander were rigged to explode in perfect sync with a bespoke musical composition. Each explosion represents an individual piano note or chord, which when filmed at high speed, creates a surreal three dimensional sound scape.”


31 thoughts on “The Sound of Taste”

  1. Visually much more interesting than musically. Personally, I think each spice is a symphony in itself. The simple piano notes hardly measured up.

  2. So late to this string…but I loved the idea. Had to listen twice because the first time, I started to think about what ‘sound’ pepper would make, chili powder, etc..I got ahead of myself (rare for a Sunday morning)

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