Truth

There’s only one thing, one constant thing that I believe keeps me moving closer to my goals, and keeps me fixed on what I want to do. It’s got nothing to do with being close to the universe or attracting things to me with positive energy.

My secret weapon is that I read.

Running a business, being a writer, living a full life — these things depend on the knowledge that we can gain and use. What we call following our gut, is really us being subconsciously guided by every piece of information we’ve ever consumed, shaping our instincts and ideas and forming us.

I read constantly, throughout every single day. I read obsessively, consuming new books and revisiting old at an alarming rate…I read books on my iPhone when I’m on the treadmill at the gym, every morning…I read books about business, and startups, and entrepreneurship …I read books about dragons and wizards and ancient spells, and I read books where there are worlds full of fantastic creatures and heroes, and I read books where there are sacrifices and victories and where good people mourn their lovers…I read books about musketeers, and lamp posts in the woods, and the dangerous business of going out your front door. I read books about boarding schools and battlefields and a bridge to Terabithia…I read about economic theory…I read new books, to find new characters and ideas, and old books because there’s always a detail I missed or a theme that I’ve forgotten, no matter how many times I’ve gone over them. […]

So here’s my advice. If you want to accomplish anything of value, challenge yourself to read…If you don’t read, you won’t gain the information and the insight and the inspiration that you need to make the right calls, at the right time. You won’t learn to see beyond the shit that you have to deal with, every day.

I think people want to believe that there’s a secret, to what I do. When they ask me for advice, it’s as if they think I’ve hidden away a key, that can unlock writing and business and make everything happen the way I want it. But that couldn’t be further from the truth. I believe that my habit of reading is what’s made the difference in my life, and I think it’s incredibly important.

Make reading a good book a part of what you do. If you’re the busiest person on earth, just give yourself 15 minutes a day.

~ Jon Westenberg, excerpts from Here’s My Secret Weapon

Photo: Your Eyes Blaze Out