Excerpts from: When Blogging Becomes a Slog by Steven Kurutz, NYTimes.com:
The Petersiks’ trademark gung-ho enthusiasm seemed forced. And since the birth of their second child, Teddy, in April, they were increasingly voicing their difficulty in balancing work and family…the couple responded in a post titled “Feeeeeelings,” in which they confessed to “feeling off for a while” and missing the days when “we did this for the love.” Although they had scaled back outside projects to recommit to the blog, they were unable to shake the sense of “letting you guys down repeatedly.” They had decided to step away from Young House Love for an indeterminate period and explore other career options. The unexpected announcement has generated more than 4,000 comments so far.
Ms. Petersik responded in an email that “we really would like to clear our heads and refocus.” But they are not alone in their experience. Blogger burnout seems to be something that many of their colleagues in the world of home and D.I.Y. blogs, most of them in their 20s and early 30s, can relate to as well. Is the first generation of design bloggers aging out of the blogosphere? Or is this just a new twist on an old business story, updated for the Internet age?
…A tricky thing to avoid as a full-time blogger, considering that the Internet never sleeps, readers want fresh content daily and new social media platforms must be mastered and added to the already demanding workload.
…Pam Kueber…sees the Petersiks’ escalating stress levels and unhappiness simply as evidence of the latter: A passion turns into a hobby, which becomes a full-time career. “And in some predictable period of time, it consumes your life and sucks the joy out if it,” said Ms. Kueber, finishing the arc. “That last part of the Shakespearean tragedy is what you have to be mindful of not letting happen.”
Read full story @ When Blogging Becomes a Slog by Steven Kurutz, NYTimes.com